Social Media Predictions for 2024: Ep. 44 of the Red Sky Fuel for Thought Podcast

In this month’s episode of the “Red Sky Fuel for Thought” podcast, host Lara Graulich, merged media account executive at HAVAS Red is joined by Redsters Nancy Anderson, SVP, social and content, and Audrey Arbogast, associate vice president, to discuss our Red Sky Predictions 2024 surrounding social media and influencers.  Together, they time travel, jumping back to analyze HAVAS Red’s 2023 […]

NEW HAVAS TREND INTELLIGENCE REPORT: SUPERHUMAN

Welcome to the “Superhuman” era. It’s a world where consumers have more tools at their fingertips than ever before, and thanks to advances in AI, diagnostics, health products and more, their bodies are becoming ripe for not just optimization, but super optimization. It’s an era not of aging well but aging backwards. Of not maintaining […]

Red Sky Predictions 2024

8 Predictions for Communicators on the Cutting Edge Like it or not, it was chaos that defined 2023. It was even our agency’s Word of the Year. In the wake of a global pandemic, we were walloped again and again by climate disasters, wars, mass shootings, humanitarian crises, economic upheaval, and social and political turmoil. Once […]

2023 Word of the Year

If we could just drop a gif here instead of this letter, it would be Elmo, arms held victorious amid a wall of flames. Instead, allow us to tell you — with words — how we selected our Word of the Year (WOTY).    Now in its fourth year, Havas Red’s annual WOTY exercise is informed by […]

Avis Budget Group retains Havas Red and Havas Media Network

Originally published on mediaweek.com.au Avis Budget Group has retained Havas Media Network and Havas Red, following a competitive pitch, as it prepares for a 15% surge in growth as restrictions ease and higher numbers of international tourists return to Australia.  Havas Media Network CEO Virginia Hyland told Mediaweek it was “a significant win” for both agencies, adding that Avis Budget […]

Havas Red Named Amongst PRNEWS 2024 Agency Elite Top 100

This week, PRNEWS included Havas Red on its 2024 Agency Elite Top 100, representing an exclusive group of agencies that represent the best and brightest firms in PR and communications. “The Agency Elite Top 100 is the only editorial roster of its kind, dedicated to the most innovative PR & communications firms in the business,” says […]

Trends in Climate and Sustainability Reporting: Ep. 42 of Red Sky Fuel for Thought Podcast

In this month’s episode of the “Red Sky Fuel for Thought” podcast, Ryan Kisiel, partner and head of Sustain at H/Advisors Maitland, joins host Linda Descano, CFA®, EVP, Havas Red, to discuss trends in climate and sustainability disclosures and reporting, and implications for how brands and businesses communicate internally and externally about these topics in 2024.   2023 has marked […]

U.S. EVP Melanie Klausner Speaks at PRovokeGlobal Summit on the Art of Authentic Influencer Marketing

Originally published on ProvokeMedia.com Authentic Influencer Content Comes with Plenty of Challenges in 2023 In today’s digital era, where every individual boasts a digital footprint, brands and agencies are becoming more sophisticated about weaving influencer marketing into their campaigns. At the PRovokeGlobal Summit, industry leaders delved into their experiences, shedding light on the evolving landscape of […]

Havas Red Promotes Andrew Stevens to New Executive Creative Director Europe Role

STEVENS WILL CONTINUE TO OVERSEE UK CREATIVE AT THE FAST-GROWING GLOBAL NETWORK, WHICH NOW HAS NINE OFFICES ACROSS EUROPE   LONDON — Havas Red has promoted UK Executive Creative Director Andrew Stevens to the newly-created role of Executive Creative Director, UK and Europe.  The role has been created to further strengthen and capitalise upon Havas Red’s investment in […]

HAVAS RED PROMOTES RACHAEL SANSOM TO NEWLY CREATED EUROPEAN CEO ROLE

NEW ROLE REFLECTS CONTINUED GROWTH OF HAVAS RED GROUP  LONDON — PR and integrated communications agency, Havas Red, has promoted U.K. CEO Rachael Sansom to CEO, Europe and U.K., effective immediately. The new role has been created to bring enhanced governance and focus to the region as the Havas Red Group continues to grow at […]