Cup of Corporate Comms: An Unfiltered Look at What Percolated in April
Below are key themes that dominated corporate communications news in April 2024. We’re covering the connection between innovation and the return to work, the say-do gap when it comes to company values, the shift from the age of the empowered employee to the age of the detached employee, and the art of effective feedback. Time […]
HAVAS Red Launches The State of the Influencer in 2024 White paper
HAVAS Red (formerly Red HAVAS), the global merged media micronetwork today released its inaugural “The State of the Influencer in 2024: A Client’s Perspective” white paper. To understand how influencer marketing is evolving, HAVAS Red surveyed clients across ten markets – Australia, Ireland, Germany, Italy, Japan, The Philippines, Singapore, UAE, the U.S., and the U.K. These […]
Havas Red wins at the PRovoke SABRE awards
The Sabre Awards 2024 ceremony took place in London last night, with HAVAS Red being awarded the EMEA Regional Midsize Agency of the Year and HAVAS Red UK securing a win in the Community Relations category for its ‘National Blood Week 2023: Giving Type’ campaign. The campaign addressed one key challenge: How do you inspire […]
HAVAS RED APPOINTS SOPHIE RAINE AS MANAGING DIRECTOR FOR LONDON
Leading global communications agency, HAVAS Red, has named Sophie Raine as its new Managing Director in London. Raine joins from Ketchum UK where she worked for four years and was responsible for leading the second largest consumer practice in the UK, Ketchum Brand, prior to this she was Deputy Managing Director at W Communications. As Managing Director, Sophie […]
Rachael Sansom Talks Influencer Marketing at PRWeek and Campaign EVENT
HAVAS Red U.K. and Europe CEO Rachael Sansom recently shared her insights on influencer marketing at the Influencer360 event, hosted by PRWeek and Campaign, at London’s Ham Yard Hotel on April 10. Influencer360 united industry practitioners from leading brands and agencies who discussed the latest opportunities and threats to the lucrative influencer landscape. Delegates learned […]
HAVAS Red Grows PR, Social and Content Capabilities in Africa with Expansion to Ivory Coast
Merged media agency network HAVAS Red adds West Africa to its growing bench of global markets and offerings HAVAS Red (formerly Red HAVAS), the global PR agency micronetwork, today announced the addition of HAVAS Red Ivory Coast (Côte d’Ivoire). Aurélie Jarry has been named managing director of the new start-up. This follows the network’s initial expansion […]
HAVAS Red EVP Linda Descano Talks 2024 Predictions on Marketing, Mindfulness & Martinis Podcast
HAVAS Red EVP Linda Descano, CFA®, joined a recent episode of the “Marketing, Mindfulness & Martinis” podcast with Joanne Tombrakos to share some key takeaways from our 2024 Red Sky Predictions report. According to Joanne, not every prediction list is worth a conversation, but when she read the Red Sky Predictions for 2024 she knew this one was! So she reached […]
HAVAS Red AU CEO Shane Russell Speaks On The Inner Chief Podcast
In a new episode of “The Inner Chief” podcast, host Greg Layton spoke to the CEO of HAVAS Red AU, Shane Russell, on how to avoid PR disasters by crafting campaigns that build your company brand and customer engagement, and the ever-changing media landscape. In a 20+ year PR career that has spanned both Australia and the United States, […]
NEW HAVAS TREND INTELLIGENCE REPORT: SUPERHUMAN
Welcome to the “Superhuman” era. It’s a world where consumers have more tools at their fingertips than ever before, and thanks to advances in AI, diagnostics, health products and more, their bodies are becoming ripe for not just optimization, but super optimization. It’s an era not of aging well but aging backwards. Of not maintaining […]
Red Sky Predictions 2024
8 Predictions for Communicators on the Cutting Edge Like it or not, it was chaos that defined 2023. It was even our agency’s Word of the Year. In the wake of a global pandemic, we were walloped again and again by climate disasters, wars, mass shootings, humanitarian crises, economic upheaval, and social and political turmoil. Once […]