RED HAVAS EXPANDS GLOBAL HEALTH OFFERING WITH LAUNCH OF RED HAVAS HEALTH

Red Havas today announced the launch of Red Havas Health, a global micro-network focused on health, in response to increasing demand from clients globally. The new offering brings together health professionals from Red Havas across the U.S., Australia, Singapore, Vietnam and the Philippines, as well as Havas Health PR in New York, Havas Life Medicom PR based in the U.K and Havas PR in Milan. Additionally, the […]

Rethinking B2B and B2C: A Case for Person-to-Person (P2P) Communications

Consumers are engaging with brands in whole new ways, contends a Red Havas white paper released today, and it’s time for brands to respond by getting more personal. People today are craving connection, and they expect companies to communicate with them in the ways they prefer and on the issues they care about most.  The […]

Leading Through Crisis: Communications Lessons and Opportunities

“Keep calm and carry on,” stated the British government to boost morale and prepare its civilians for attacks during World War II. That authentic message has transcended generations and is now being used as a mantra for mental strength as we continue our battle against COVID-19.  Finding the right message and striking the right tone […]