The lines of contemporary communication have not just crossed, but merged. To consumers and customers, it’s all one experience. That’s why Havas Red set out to redefine communications through our world-first merged media model. Replicating the convergence of media consumption, we blend traditional and digital publishing, content, social media and data in a way that we believe defines the future of PR. Our strategy is to continue to own the earned, but now, to also earn the owned (channels, content and strategy) for our clients.

In May 2019, the Havas Group announced the creation of a new global PR micronetwork, Havas Red, part of the Havas PR Network, the PR and communications arm of the Havas Group that comprises over 40 agencies in over 25 markets worldwide and more than 1,300 employees. The new brand bought together two of the group’s most powerful PR brands: Havas PR North America and Asia Pacific-based Red Agency.

Today, Havas Red operates in 14 markets around the world and has over 350 staff. CEO James Wright is also the global chairman of the Havas PR Global Collective. The Havas Group is part of Vivendi, a global leader in entertainment, content, live events and marketing.

OUR VALUES

UNDENIABLE PASSION

Redsters solve problems with smiles on their faces, knowing we will get there together. As partners who truly care, we bring an energy and camaraderie that’s positively contagious through every touchpoint with our colleagues and clients.

FEARLESS AMBITION

We built our own brand from the bottom up and love looking at our clients the same way. Their business is our business, allowing us to ask the tough questions and get under the skin of a brand. With an entrepreneurial mindset, we seek inspiration in unexpected places and industries, and from everyone we encounter.

INCREDIBLE IDEAS

Neither hierarchy nor ego are invited to our brainstorm sessions. To give our clients an unfair advantage, we go beyond the brief every single time. There, we free ourselves to find those ideas that cut through the clutter, cross channels and change minds.

GLOBAL OFFERINGS

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SWAY by Havas Red

An end-to-end influencer marketing service designed to help clients drive authentic, engaging and effective brand conversation through influencers.

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Peaks

A multichannel executive branding service designed to help the C-suite develop a personal brand that’s authentic, compelling and aligned with their corporate identity.

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Red Impact

A specialized offering that brings together our environmental, social and corporate governance (ESG) capabilities worldwide through purpose-driven strategic communications.

Havas Red Health

Enabling clients to communicate and connect authentically with the people and communities they support within the complex global healthcare environment.

Red Connect

A global content marketing, creative, and production agency that’s all about purpose-driven content and creative to generate meaningful customer connections and business impact.

SOME OF OUR CLIENTS & EXPERIENCE

AWARD WINS

Havas Red has won over 800 awards in the past four years across our global network. Here is a selection:

Campaign Agency of the Year 2023
PR Agency Global Network

PRNEWS People of the Year 2023
Havas Red Global CEO James Wright (Agency CEOs)

PR Lions at Cannes 2023
Bronze for Havas Red Middle East and Havas Middle East for ‘Superstar Ravi’ for adidas

Stevie International Business Awards (IBAs) 2023
PR Agency of the Year (Canada and the U.S.A.); Bronze for Communications Team of the Year for Peaks executive visibility practice

Stevie International Business Awards (IBAs) 2022
Silver for Thought Leadership

Campaign Top 10 Live Experiences 2022
American Express @ Wimbledon Activation

Golden Target Awards 2021 (Australia)
Integrated Marketing and Communication Campaign and Digital, Social and/or Content Campaign for Venture In: The Vine and Shine Trail

Middle East/Africa Effie Awards 2021
One Gold, three Silver and one Bronze for Adidas Liquid Billboard

APAC Effies 2021
Bronze for Brand Experience for Nestlé Milo Hot vs. Cold

Cresta Awards (Middle East) 2021
Grand Prix, Gold for Brand Purpose and Ambient & Experiential and Bronze Wish We’d Thought of That for Adidas Liquid Billboard

MEPRA Awards 2021
Four Gold and one Bronze for Adidas Beyond the Surface

Prime Awards 2021 (Australia)
Best PR Campaign finalist for Advantage Hers; Highly Commended Award for Reassess MS

Lisbon Ad Festival 2021
Grand Prix for Beyond the Surface for Adidas

Marketing Magazine Group 2021
Agency of the Year for Havas Red Singapore

PR News Platinum Awards 2019
Best Multicultural Campaign, Best Visual Storytelling Campaign, Best PESO Campaign

Cannes Lions (Global)
Seven Cannes Lions awards for our Palau Pledge campaign, including three Grand Prix awards. In fact, Palau Pledge was the most awarded campaign of 2018 per the WARC Creative 100.